How Airbnb designs for trust
Joe Gebbia on how he co founded Airbnb and how important trust was to build it.
How product design can change the world
Christiaan Maats about how product design can change the world through meaningful products.
Value Proposition Design: How to Create Products and Services Customers Want
This hands-on book teaches you the processes and give you all the tools you need to create great products that sell.
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
The pioneers of Growth Hacking, Sean Ellis and Morgan Brown wrote the definitive playbook for one of the hottest business methodologies in Silicon Valley and beyond.
Solving Product Design Exercises: Questions & Answers
Practice your product design and UX skills. Prepare for your next job interview.
Hooked: How to Build Habit-Forming Products
Nir Eyal explains the Hook Model – a four-step process embedded into the products of many successful companies to subtly encourage customer behavior.
Well-Designed: How to Use Empathy to Create Products People Love
Jon Kolko walks the reader through each step of designing a great product with empathy, sharing eye-opening insights from his fifteen-year career in product design along the way.
INSPIRED: How to Create Tech Products Customers Love
Marty Cagan explains how today’s most successful tech companies – Amazon, Google, Facebook, Netflix, Tesla – design, develop, and deploy the products that have earned the love of literally billions of people around the world.